The Determinants of Healthy Food Consumption Behaviour During the Covid-19 Pandemic

Healthy Food Consumption Behaviour (HFCB) is needed for reducing the prevalence rate of non-communicable diseases and minimizing the negative impacts of Covid-19. Hence, improving HFCB during Covid-19 pandemic is important. Thus, this study investigated the determinants of HFCB during Covid-19 pandemic. More specifically, this study aimed to test the impact of e-health literacy, the perceived threat of Covid-19, digital health communication media usage, perceived benefit of HFCB related to Covid-19, healthy food extension education intensity, healthy food affordability, injunctive norm, descriptive norm, and attitude toward HFCB on HFCB simultaneously. A survey with 249 respondents in the Tangerang City, Indonesia, was performed to collect the data. The data was analysed by using mul-tiple regressions analysis. The research results showed that HFCB was inf luenced by attitude toward HFCB, healthy food affordability, digital health communication media usage, and descriptive norm significantly and positively. It was also revealed that HFCB was significantly and negatively affected by perceived threat of Covid-19. However, perceived benefits of healthy food consumption, e-health literacy, healthy food extension education intensity, and injunctive norm did not pose an impact on HFCB. © 2022, Universitas Negeri Semarang. All rights reserved.

A model of health-related quality of life during COVID-19 pandemic: the role of food customer loyalty and affordability

Purpose: This research aims to test the simultaneous effects of the perceived threat of COVID-19, e-health literacy, e-health access barrier, loyalty toward healthy foods in general, loyalty toward functional foods, the affordability of healthy foods in general and the affordability of functional foods on health-related quality of life (HrQoL) during the COVID-19 pandemic. Design/methodology/approach: A survey with 400 respondents in Banten, Indonesia, was performed. The data were analyzed using multiple regression analysis. Findings: The results of the research showed that HrQoL during the COVID-19 pandemic was positively affected by e-health literacy and the affordability of healthy foods in general while negatively affected by the e-health access barrier, the perceived threat of COVID-19 and loyalty toward healthy foods in general. Furthermore, HrQoL was not influenced by loyalty toward and affordability of functional foods. Research limitations/implications: This research was conducted in Banten. Due to the operational limitations during the COVID-19 pandemic, this research used a purposive sampling technique. Therefore, the next research should retest the model in different contexts and locations. Practical implications: To improve HrQoL during the COVID-19 pandemic, citizens need to be educated on finding and utilizing credible online health information during the COVID-19 pandemic. Governments and health service providers should also strive to offer ease of access to credible online health information. Furthermore, the affordability of healthy foods, in general, should be managed well. Originality/value: A few studies on HrQoL during COVID-19 pandemic were performed. However, there is a lack of paper that examines the role of food customer loyalty and affordability in a model of HrQoL during the COVID-19 pandemic. To the best of the authors' knowledge, this paper is the first that involved and tested the role of food customer loyalty and affordability in a model of HrQoL during the COVID-19 pandemic. © 2023, Emerald Publishing Limited.

Studies on start-ups during COVID-19 pandemic: a bibliometric study

Purpose: This study aims to identify the development, trends and research gaps related to start-ups during the COVID-19 pandemic. Furthermore, this research identified future research directions. Design/methodology/approach: This research is a bibliometric study using 192 Scopus-indexed articles with the assistance of the VOSviewer. The selected articles discussed start-ups during the COVID-19 pandemic and were published between 2020 and 2022. The analyses included initial statistics on publication trend, distribution of research field, most productive journals, most productive authors, most cited article, geographic distribution, multinational collaboration and science. Findings: Between 2020 and 2022, the literature on start-ups during the COVID-19 pandemic has increased. Most articles are in Business, Management and Accounting, Economics, Econometrics and Finance and Social Sciences. Regarding geographic distribution and multinational collaboration, the USA, India and the UK led the numbers. The UK was also the forerunner in research collaboration. Based on the science mapping results, COVID-19, fintech, entrepreneurship and innovation were the most simultaneously used keywords. Furthermore, this study also identified that there is a lack of study regarding consumer behavior, employee behavior and quality management of start-ups during the COVID-19 pandemic. Research limitations/implications: This research also has several limitations. First, this research only used the Scopus database. Even though Scopus has advantages compared to other databases, combining the Scopus database with other databases will be able to provide more comprehensive data. However, there is a risk associated with combining two or more databases, namely, duplication. When using more than one database, researchers must ensure no repetition of the articles used because it will affect the analysis results. Future research can consider combining the Scopus database with other databases. Second, this bibliometric study covered the publication of start-ups during the COVID-19 pandemic. The COVID-19 pandemic is still ongoing. This condition indicated that several research on start-ups during COVID-19 are still being performed and will be published. Thus, future bibliometric study start-ups during COVID-19 were needed to update the trend of the research on start-ups during COVID-19. Practical implications: The bibliometric study provided at least two main practical implications that can be used to support the growth of start-ups during the COVID-19 pandemic. First, this research has mapped the existing literature on start-ups during the COVID-19 pandemic. This information can be used as input for start-up practitioners and policymakers when they need scientific reference and evidence in developing a policy and/or a management action/program needed during the COVID-19 pandemic. Second, this research highlighted several clusters of keywords that are attracted many researchers. These keywords can be viewed as important issues that are needed to be monitored by start-up practitioners and policymakers during the COVID-19 pandemic. Social implications: Start-ups have an important role in economic development. It is well known that start-ups can boost productivity and economic growth. As start-ups tend to use technology, it also has an important role in disrupting traditional economic practices. Start-ups may also offer a more convenient life. Furthermore, the availability of start-ups may also increase the quality of life of the people that are serviced by the start-ups. Originality/value: To the best of the authors' knowledge, this is the first bibliometric study that discussed start-ups during the pandemic. It provided a comprehensive literature review process to identify research gaps that allowed future researchers to develop studies related to start-ups. © 2023, Emerald Publishing Limited.

Factors influencing males’ loyalty toward functional foods during the COVID-19 pandemic

Coronavirus disease 2019 (COVID-19) is a serious issue nowadays. Several studies showed that male was more vulnerable to COVID-19 than female. Functional food consumption can be used to overcome COVID-19 since it boosts someone’s immune system and reduces the risk of contracting non-communicable diseases simultaneously. It is important to improve males’ functional food loyalty during the COVID-19 pandemic. However, there is lack of research on males’ functional food loyalty during the COVID-19 pandemic. Given this, this research aims to test the effect of perceived threat of COVID-19, perceived benefit of functional food related to COVID-19, e-health literacy, digital health communication media usage, attitude toward functional food, functional food accessibility, and social influences-injunctive norm and descriptive norm–on males’ functional food loyalty during the COVID-19 pandemic. This study collected data through a survey. It involved 204 male respondents in Banten, Indonesia. This research found that males’ functional food loyalty during the COVID-19 pandemic was significantly and positively affected by attitude toward functional food, injunctive norm, food accessibility and digital health communication usage. However, males’ functional food loyalty was not significantly affected by the perceived threat of COVID-19, perceived benefit of functional food related to COVID-19, descriptive norm and e-health literacy. © 2022, Intelektual Pustaka Media Utama. All rights reserved.

Factors influencing millennials' online healthy food information-sharing behaviour during the Covid-19 pandemic

Purpose: During Covid-19 pandemic, Millennials, which are familiar with the Internet, may contribute in facing the pandemic by consistently sharing healthy food information. Thus, it is important to improve Millennials online healthy food information-sharing behaviour during the Covid-19 pandemic. This research aims to examine the simultaneous effects of e-health literacy, knowledge of the digital health communication media (DHCM) use, facilitating conditions, information quality and source credibility on Millennials' online healthy food information-sharing behaviour during the Covid-19 pandemic. Design/methodology/approach: A survey was performed to collect the data. The respondents of the survey are 205 DHCM millennial users who lived in Tangerang Regency and Tangerang City, Indonesia. This research performed a multiple regression analysis to test the conceptual model and proposed hypotheses. Findings: Millennials' online healthy food information-sharing behaviour during the Covid-19 pandemic was significantly affected by perceived threat of Covid-19, knowledge of the DHCM use and the facilitating conditions. However, it was not significantly affected by e-health literacy, information quality and source credibility. Research limitations/implications: This research employed a purposive sampling technique. This research also was conducted only in Tangerang Regency and Tangerang City, Indonesia. In order to test the stability of the research findings, future research should be conducted in other contexts. Practical implications: In order to improve Millennials' online healthy food information-sharing behaviour during the Covid-19 pandemic, it was essential to educate Millennials on the importance of healthy food consumption during the Covid-19 pandemic and their relationships. It is also important to enrich Millennials' knowledge of reliable and trustworthy online health information sources, such as the DHCM, and the search method. Furthermore, the facilitating conditions of online healthy food information-sharing behaviour should be improved. Originality/value: It is well known that online healthy food information-sharing behaviour is important during Covid-19 pandemic. However, there is lack of study that specifically focused on Millennials' online healthy food information-sharing behaviour during the Covid-19 pandemic. This paper is the first that develops and tests a model of Millennials' online healthy food information-sharing behaviour during the Covid-19 pandemic. The model can be used to understand the behaviour and develop intervention strategy. © 2021, Emerald Publishing Limited.

Factors influencing intention to follow the “stay at home” policy during the COVID-19 pandemic

Purpose: This research seeks to simultaneously test the effect of attitude towards the behavior of following the “Stay at Home” policy, subjective norm, perceived behavioral control, perceived susceptibility and perceived severity on people's intention to follow the “Stay at Home” policy during COVID-19 pandemic. Design/methodology/approach: The data were collected through an online survey with 148 respondents in the Greater Area of Jakarta, Indonesia. The data were then analyzed using multiple regressions. Findings: The findings show that attitude towards the behavior, subjective norm and perceived behavioral control positively and significantly affect intention to follow “Stay at Home” during the COVID-19 pandemic. However, perceived susceptibility and perceived severity of COVID-19 do not significantly influence the intention to follow “Stay at Home” during the COVID-19 pandemic. Research limitations/implications: This research was limited to the Greater Area of Jakarta, Indonesia. Furthermore, sampling was done through convenience sampling. Therefore, future research should be conducted in a different context to test the generalization of this research's findings. Practical implications: To encourage citizens' adherence to the stay-at-home policy during the COVID-19 pandemic, they must be directed to have positive attitudes toward the policy. Financial and non-financial supports are critical to ensure citizens' ability to sufficiently observe the policy sufficiently. Another important aspect is the influence of leaders and public figures to consistently call for obedience consistently. Originality/value: This is the first research that studies citizens' behavior related to the “Stay at Home” policy requisitioned by the government to hinder the spread of COVID-19. © 2020, Emerald Publishing Limited.

A model of intention to use official COVID-19 websites

Purpose: This research aims to test the effects of attitude, perceived behavioral control (PBC), subjective norm and perceived quality of official coronavirus disease 2019 (COVID-19) websites on intention to use official COVID-19 websites. Design/methodology/approach: This study collected data using an online questionnaire. It involved 120 Indonesians who used official COVID-19 websites. The data were analyzed using the multiple regression analysis. Findings: This research found that intention to use official COVID-19 websites is significantly and positively affected by the quality of the website, attitude and subjective norm. PBC does not influence intention to use official COVID-19 websites. Research limitations/implications: This research was only conducted in the context of Indonesians. Furthermore, a convenience sampling technique was applied. Future research should be done in a different context with larger samples to test the generalization of this research's findings. Practical implications: To improve intention to use official COVID-19 websites, people must be directed to have a positive attitude toward the website. The developer must ensure the quality of the website. It is also essential to involve leaders and public figures whose opinions might be able to sway citizens to use official COVID-19 websites consistently. Originality/value: This research is the first one of its kind that studied citizens' intention to use official COVID-19 websites. © 2020, Emerald Publishing Limited.